Marketing & Localization Specialist (f/m/d) – French-Speaking Markets

Dein Erfolgsbeitrag2. Translation and localization management3. Collaboration and organization - Marketing for French-speaking markets - Plan, coordinate, and deliver marketing activities for France and other French-speaking markets. - Prioritize audiences, topics, and appropriate channels in collaboration with Sales. - Prepare and promote webcasts and similar formats: coordinate topics and invitations, landing pages and registration processes, and follow-up with participants. - Launch and gradually optimize small, measurable campaigns using existing content and a limited budget. - Brief external marketing and telemarketing providers, compare proposals, and manage the working relationship. - If appropriate, organize a pilot with a provider using AI-supported calls to invite suitable prospects to webcasts. Define target audiences, call scripts, handover to Sales, quality checks, and success metrics. - Evaluate results, such as invitations, contacts reached, registrations, attendance rates, and qualified follow-up contacts. - Coordinate translation requests based on German source materials and create or manage them in Plunet. - Prepare AI translations using the existing translation database and terminology, ensuring consistent use of approved terms. - Review translations for completeness, clarity, terminology, tone, and recognizable AI errors. - Take into account the linguistic and market-specific requirements rather than transferring content word for word without review. - Enter French content into the relevant target systems and formats, or coordinate its publication, particularly in WordPress, InDesign documents, and presentations. - Keep versions, approvals, revision cycles, and publication dates clearly documented. - Collect feedback from Sales, and markets, and continuously improve terminology, the translation database, and workflows. - Work closely with Sales and product experts. - Organize briefs and approvals so that content is accurate and published on t